DS-SERKAAF
Commercial coordination across products, sourcing and business development.
DS-SERKAAF / BRANDS
Independent identities within a
connected commercial structure.
Product-focused identities can bring clarity to a range, its presentation and its commercial destination. DS-SERKAAF coordinates these connections within its business structure.
DURRSHEIN
A connected environment for product discovery and appropriate commercial destinations.
01 / BRAND ARCHITECTURE
Distinct identities.
A coherent commercial direction.
Identity
A clear visual and verbal direction appropriate to the product.
Product portfolio
A considered range with consistent information and presentation.
Digital presence
A dedicated website or marketplace presence where appropriate.
Commercial channel
A suitable sales destination for the product and intended audience.
Brand and product entries will be introduced as commercial activities develop.
LET’S CONNECT
Have a product, sourcing or commerce opportunity?
For product sourcing, supplier introductions, commercial cooperation or digital commerce enquiries, contact DS-SERKAAF.